Omnichannel Travel Marketing ► The World's Greatest Vacations

Luxury Travel’s Proven #1 Acquisition ROI – Guaranteed

Most Targeted Database

Updated daily, new opt-ins build upon 30 years of growth. AI modeling identifies new actively booking consumers while removing latent travelers, maximizing efficiencies.

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Weekly Digital

Over 1,000,000 synced impressions for seven months before and after personalized direct mail provide ongoing updates, sustain engagement, and accelerate consideration.

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Premium Direct Mail

1,094,000 actively booking vacation-traveler households at just $0.10 each with a 19%+ response, increasing 150% with the synced digital—luxury travel’s undisputed #1 acquisition efficiency.

Independently verified data from: Association of National Advertisers, Wordstream, HubSpot, Nielsen, eMarketer, Statista, and WGV Partner Analytics.

Highest Response Rate

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Average Response Rate Chart

Lowest Cost Per Response

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Average Cost per response Chart

Luxury Travel’s Greatest ROI

ROI Chart

Statistics are sourced from: a) the Association of National Advertisers Response Rate Report, b)Wordstream, c)HubSpot, d) Nielsen, e) eMarketer, f) Statista, and g) WGV partners analysis.

Cost comparison - $2 vs $0.10

Luxury Travel’s Most Qualified Database

Database funnel
  • Skews major metros

  • Median HH Income of $240K

  • 50% male / 50% female

  • Median age 48

The multichannel platform’s star performer:

The World’s Greatest Vacations’ Mailing

  • Your own full color, 6x9 double-sided insert
  • Limited and selective mix of luxury travel suppliers
  • Sent spring and fall during peak booking windows

Front + back of current mailing

Fall 2024 envelope 1
Cunard insert
Collette insert
Kensington insert
Explora insert
Playa insert
Swan Hellenic insert
Swan Hellenic insert
Kensington insert
Seadream insert
OVC insert
OVC insert
Israel insert
Israel insert
Seabourn insert
Seabourn insert
WGV Spring 2023 Slide 1
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WGV Spring 2023 Slide 3
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WGV Spring 2023 Slide 5

Here’s why your ROI is Guaranteed

1,000,000 weekly digital impressions via multiple touchpoints for seven months

The World's Greatest Vacation site on macbook screenThe World's Greatest Vacation site on tablet screenThe World's Greatest Vacation site on phone screen
100000000

Digital impressions per campaign

Synchronized with….Premium direct mail….

Envelope WGVEnvelope insert
1094000

Opt-in, high-net-worth vacation traveler households

1,000,000 weekly digital impressions continue, increasing response/conversion by 63%

The World's Greatest Vacation site on macbook screenThe World's Greatest Vacation site on tablet screenThe World's Greatest Vacation site on phone screen
100000000

Digital impressions per campaign

Partnership

Spring / SummerFall / Winter
Weekly Digital MediaFebruary – SeptemberAugust – February
Premium Direct MailSeptember / OctoberMarch / April
  • 1,094,000 actively booking vacation traveler households +
  • 1,000,00 synchronized weekly digital impressions
  • Thousands of leads from the direct mail
  • Hundreds of thousands of site visitors
  • Strategy, concierge media management & reporting
  • Matchback attribution & booking tracking
  • All production, fully turnkey
  • $118,000 with 100% guarantee to surpass ROI goals
  • 1,000,000+ synchronized weekly digital impressions
  • Direct mail to 1,094,000 high-net-worth vacation households
  • AI-enhanced targeting of new-to-brand travelers
  • Matchback attribution & booking tracking
  • Strategy, concierge media management & reporting
  • Bonus waves of digital media during key sales periods
  • No added fees – fully turnkey

Predefined ROI/KPI/CPA goals are guaranteed to be surpassed or The World’s Greatest Vacations is the only media that 100% guarantees to surpass our partners’ goals.

WGV Partners are Exclusively Luxury Travel’s iconic brands

Collette
Trafalgar
Paul Gauguin
Windstar Cruises
Cunard
Playa
Hilton
Hyatt
Seabourn
Uniworld
American Express travel
Scenic
Starwood Hotels and Resorts
St Regis
Caribean
Israel
Crystal
Disney Cruise Line

Did You Know? The World’s Greatest Vacations was founded in 1993 as Treasure Chest. More than 1,000 campaigns have successfully run though WGV. No other media guarantees actual bookings. Founder Richard Shane had 3,000 seizures for 22 years. Direct mail’s response rate in 1993 was 1/2 of one percent. Today, as high as nine percent. Direct mail’s response rate is greater than email. WGV’s experts and strategic advisors are available to tap into as part of the overall model. WGV partners get access to our partner, USNews content. Each season comes with 7+ months of digital media. At 10 cents unit, companies see a far greater response rate than direct mail costing 10x as much. Every year for 28 years, consumers have grown our market penetration. Accountability and passion to assist are our hallmarks. WGV is the deepest market penetration in travel. Billing can take place upon completion of the media hence, self-funding.